As of March 2018, there are 2.2 billion active Facebook users. So, why not use this platform to promote your business and reach out to all those potential customers!
You need to focus on attracting potential customers to beat the competition. But it doesn’t mean you can ignore your existing customer base.
Keep in mind that engagement is the key to retaining your customers and social media can help you achieve your goal. The more the customers engage with your brand on Facebook, the longer they will stay with you and may promote your products.
To help you make your Facebook page more engaging, we’ve compiled the following tips: